Who would be the audience for your media product?

For my magazine, my target audience would be people aged between 16-25 and it would appeal mainly to females. They would most likely be middle class people who would fit into the psychographic profile of mainstreamers and aspirers; young women who aspire to look like celebrities who are featured in my magazine. My target audience would be interested in spending money on beauty products and fashion. They would shop in places such as Topshop, River Island, Superdry and Jack Wills as they are affordable but very fashionable outlets as some celebrities do shop in high street shops as well as designer. They would listen to a variety of artists like Rihanna, the Saturdays, Eminem, Pixie Lott and Ellie Goulding and possibly listen to Kiss Radio Station. Their favourite TV channel would be E4 and watch programmes such as One Tree Hill, 90210, Friends, Skins and Inbetweeners; this is because they are very popular and each programme relates to what students do and go through. Their hobbies would be going to music festivals with friends as it includes drinking and seeing artists they love playing live. They would also go shopping most weekends. I think they would eat at places like Burger King and McDonalds as they are quick and affordable. They may also have a Saturday job working in a retail store near home so it would be easy to get to if they did not have a car.